Local SEO and Google listings for dry cleaners
We audit and improve how each of your stores appears on Google Maps and in local search, then track where it ranks across the whole area it serves.
What goes wrong with local search for cleaners
For many customers, your Google listing is your front door. They check the hours, the photos and whether you offer alterations or delivery before they ever see your website. Listings tend to go stale: old hours, missing services, a link to the home page instead of the right store, a photo from years ago.
Owners with several stores have a second problem. Each store has its own ranking in its own area, and that ranking changes block by block. Checking your position from behind your own counter tells you very little, because you may look strong there and be invisible two miles away, right where your next customer lives.
What's included
A Google listing audit for each store
We review and improve categories, services, photos and posts, and make sure each listing links to the correct page.
Maps ranking tracking
We follow your position across the full area around each store, not from a single point.
Website structure and store pages
Clear pages for each location, written with real information about that store and what it offers.
Links from real local organizations
Mentions from business associations, community groups and neighbors you already have a connection with.
How we measure
Each store gets a map of where it appears for the searches that matter, repeated over time so you can see which areas are gaining ground and which aren't. Alongside that we look at what people do on the listing, such as requesting directions, visiting the website or phoning, as Google reports it.
SEO moves slowly, so we report the trend over months and not the swing from one week to the next. If a store isn't moving, the report says so and explains what we plan to change.
What we don't do
- SEO takes months, and no one can honestly guarantee a position.
- We don't publish hundreds of near-identical neighborhood pages. Google treats that as spam, and it doesn't help your customers.
- We don't buy links or use fake addresses to appear in areas where you have no store.
- We don't take over your listings. They stay in your name.
Related services
- Reviews and reputation
The same review invitation for every customer, follow-up and responses, and alerts on low ratings.
- Websites and landing pages
Fast, phone-first websites and ad landing pages, plus hosting and domain moves that protect redirects and email.